TripAdvisor is king of the hill, but that doesn’t stop other sites from trying to take over. Oyster.com is the most recent one to try…and fail.
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As a hospitality marketing professional you and I both know we’re not. But even Seth Godin would be hard pressed to think otherwise after reading the press releases for the new, over-hyped online hotel review site Oyster.com.
Essentially, Oyster.com is a hotel review site that sends professionals to stay at and review individual hotels. Purported to [...]
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If you are a regular reader of HospitalityMarketingBlog.com you know I’m a raving fan of TripAdvisor. With over 20 million reviews there’s hardly any guest who enters the door of a luxury hotel who hasn’t first read about the property on TripAdvisor.
The TripAdvisor Home Page proudly boasts, “more than 15,000,000 travelers from 190 countries planned [...]
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