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Tag Archive 'marketing benefits'

Last week I was in St. Thomas speaking at the Caribbean Hotel and Tourism Association (CHTA) Small Hotels Retreat and have to admit it was one of the best conferences I have attended in quite some time.
Sponsored by HSMAI there were more than 250 attendees including hoteliers, allied members and suppliers.  What impressed me most [...]

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It’s January 2008 and Hillary Clinton was ready for the coronation.  As the front runner for nomination as the Democratic Presidential candidate she looked invincible.
How times have changed.  As the media pundits start to dissect what went wrong a valuable marketing lesson for small luxury hotels is emerging.
To begin with, Hillary’s main message (experience) was [...]

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